Getting started is never easy.
We've created this knowledge base to help you acquire the basics of mobile user onboarding and get you up to speed even faster.
What is onboarding?
Mobile users need an immediate sense of value when taking their first glance at a new app. But how? When we ask “what is onboarding?” One answer would be that it is a promise for what’s ahead...Learn more
Why do mobile users delete apps?
Ask the hard questions! What makes a user delete an app he downloaded? is it the bad experience? The false promise, or maybe promiscuous behavior?Learn more
Introduction to mobile personalization
Will attempt to explain what is personalization, what makes it a mobile must, what should be the goals when embracing it, and how to better use this wonderful and powerful tool.Learn more
What is "Phased mobile onboarding"?
“Phased onboarding”, a process that divides the onboarding procedure into different segments, instead of presenting them all in the first encounter of users with an app.Learn more
A Beginner's Guide to Mobile User Permission Requests
The following guide will present the basic rules to follow when creating a permission request strategy. It is, in a way, an etiquette manual for mobile marketers.Learn more
20 ways to personalize your app
Mobile personalization plays an exceptionally important part in today’s digital marketing arena. Giving users a customized experience to make their encounter with your app easier means the world in terms of mobile retention and engagement.Learn more